Hygiene products and cosmetics
They are bought as gifts or for personal use. Moreover, decorative cosmetics of non-standard types and shades (blue mascara, black highlighter, false eyelashes of all shades and rhinestones) are on top of sales in this niche.
Kim Kardashian has broken the stereotype that shapewear is embarrassing by launching its own brand specializing in this. In general, the demand for these items skyrocketed in the last year. As far as they are usually cost a fortune, consumer seeks an opportunity to buy them with a good discount.
Lamps and garlands for home
The desire for comfort in winter is not limited to warm socks and deer sweaters. While preparing for winter holidays, people furiously buy garlands and figured lamps glowing in different colors (for example, in the form of a pumpkin or a deer). Top item of the season is LED Mirror, which is very convenient for taking selfies, and LED Ring Light has become one of the well-bought products recently.