Once I heard Tim Krawtchenko talk about a new platform that AdCombo was planning to release to cooperate with AliExpress. The platform allows you to create an online shop and drive traffic to it without any formalities like business legalization. After Ecombo
had been released, I registered in it immediately and then created an account on Shopify.
There is actually nothing complicated in using Shopify; it is like a constructor. Customizing a web template is as easy as installing diverse plugins (a countdown timer, popup, coupon code, etc.). It was a couple-of-week span between the moment I created my account and the one when I brought test traffic to my shop with the plugged-in payment service (PayPal and credit cards) for the first time.
I suffered losses at first because I was inexperienced in working with the e-Commerce vertical. I'd tested plenty of products and traffic strategies and after a month I broke even. In addition, I learned what products were winning and how to target the audience. Then I started getting a profit with a small budget.
At the end of July, I got an idea of how to promote an item effectively and I decided to realize it.